buying motive meaning in English

购买动机

Brand recognition and primary buying motives : differentiation and analysis
品牌优势与买方主要购买动机的不对称性分析
On the basis of state drug administration & state health department to aim at study , develop , trial , plant of drug that over management , to understand drug of classify , characteristic . compare local and oversea , developing trend . second , aim at drug " s market demand , i analyzed target customer and buy motive , to understand main factor of drug " s demand and forecast
第二，对药品行业的市场需求进行针对性的分析，主要包括：目标顾客分析、药品消费者、购买动机与行为分析，了解影响药品需求的主要因素，并根据这些因素用科学的方法进行预测。